Reach your target audience every time.
Posted in Social Media on Apr 15th, 2011
In May 2009, I became the head coach of the University of San Francisco’s Spirit Squad, the University’s official combined cheer and dance team. For a coach, May through September is a very crucial time for recruitment and advertising for our fall auditions. It was during that time that I created a Facebook Fan page [...]
Share on FacebookPosted in Graphic Design on Aug 23rd, 2010
Many people make the mistake of littering their work with photos, which just makes the reader feel like they are working their way through a maze. It is an easy mistake to make, but photos should be used to accent and add emphasis to your work, not just make it look pretty.
Share on FacebookPosted in Graphic Design on Jul 13th, 2010
Do not, under any circumstances, use Comic Sans or any other font that you may think is cute or fun. You are designing a public relations piece, not a children’s book. If you at all worry about retaining credibility in your work, this will completely destroy it.
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