Reach your target audience every time.
Posted in Graphic Design on Aug 23rd, 2010
Many people make the mistake of littering their work with photos, which just makes the reader feel like they are working their way through a maze. It is an easy mistake to make, but photos should be used to accent and add emphasis to your work, not just make it look pretty.
Share on FacebookPosted in Graphic Design on Jul 13th, 2010
Do not, under any circumstances, use Comic Sans or any other font that you may think is cute or fun. You are designing a public relations piece, not a children’s book. If you at all worry about retaining credibility in your work, this will completely destroy it.
Share on FacebookPosted in Government Outreach, Graphic Design, Outreach, Social Media, Technology on Jul 7th, 2010
Local and State Agencies, if they want to keep up with the trend of leveraging social media to deliver their services easier, need to develop and utilize these tools as they relate to their own departments. These tools should not be seen as an intrusion or something to be feared but a medium for communication and delivery of their services. Like any tool, social media and web 2.0 technologies exist to make their jobs easier.
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